ABOUT US
In pursuit of revolutionizing retail fueling experience in Pakistan we have channeled into all touchpoints of customer journey and integrated our footprint on all areas to deliver the best in class service to all. Today we operate in Fueling, Restaurants, Automobile and Hospitality industry
OUR
HISTORY
ECHOES OUR COMMITMENT
TO DELIVER OUR PROMISE;
AS THE MOST RELIABLE
ON-ROAD PARTNER OF
OUR CUSTOMERS.

OUR VALUES
ADAPTIVE
Embrace Change &
be ready to
Learn,
Unlearn &
Re-learn
AGILE
Thrive in any given
situation – NOW!
CARING
We demonstrate
respect, empathy and
responsiility towards
colleagues, customers,
communities & other
stakeholders
TRUSTED
Our words and
actions align, making
us reliable for
everyone
OUR PRINCIPLES
OUR GUIDING PRINCIPLES FROM THE BACKBONE
OF OUR THRIVING CULTURE AT TAJ GASOLINE
OWN
of ownership. Purpose, integrity,
respectfulness and innovation are
inherent to our thoughts and
actions.
WIN
We make all efforts with the
spirit of winning. Winning is our
destination and happiness.
SHARE
We celebrate success, growth
and happiness among our-
selves, and with our customers,
stakeholders and society.
OUR MILESTONES







BRAND STORY
UNDERSTANDING
Taj prioritizes travelers’ well-being and success on their journeys, offering premium services for inter-city and inter-state travel. Through empathy and a commitment to guest satisfaction, Taj serves as an ideal interval, focusing on refueling, refreshing, and revitalizing travelers to help them achieve their goals.
HAPPINESS
Taj serves as a welcoming companion for all travelers, extending its focus beyond truckers to treat each guest as a valuable brand asset. Their commitment to customer satisfaction is evident through various touchpoints, including fuel bars, road rescue, motels, well-equipped restrooms, and digital connectivity, enriching the overall Taj experience.
TRUST
Taj values your trust and energy by delivering top-tier fuel and services at their synchronized stations. They are committed toexcellence, offering efficient and reliable products to serve travelers from diverse backgrounds, reinforcing their commitment to quality and inclusivity.
LEADERSHIP
M. Aslam Sheikh
Taimour Afaq
Ahmed Arif
Kashif Lawai
Masood Ahmed Zia
Ahmed Maaz
Owais ur Rehman
Syed Muhammad Ali
Faryad Ali
Rana Imran
T.I.T.A.N
Taj Institue of Technology
& Applied Networks
Campuses
970
GRADUATED
STUDENTS
AVERAGE
MONTHLY
EARNINGS
75,000
PKR
SOCIAL
RESPONSIBILITY
Giving back to the society is at the heart of our company’s objectives. We strongly believe in our responsibility towards our society. Jawan Pakistan is our initiative to engage with the youth to help them pursue small entrepreneurial ventures. So far, we have supported hundreds of individuals to set up small businesses in order to earn a respectable and productive livelihood.
596 INDIVIDUALS SUPPORTED TO
SET UP SMALL BUSINESSES
AMMA
FOUNDATION
Taj Gasoline’s CSR initiative, the Amma Foundation, was established in 2016 Our CSR endeavors aim to address multifaceted societal issues by focusing on unemployment reduction, fostering talent opportunities, countering poverty, and combatting inflation. A key aspect of our program is the dedicated support and encouragement for entrepreneurship, enabling individuals to create sustainable livelihoods. Geared towards benefiting communities within the vicinity of our Taj network, this initiative has positively impacted 596 families to date. However, our aspirations extend further, aiming to reach and positively impact 1000 families in the near future. Taj Gasoline remains steadfast in its commitment to creating a tangible and lasting difference in the lives of those we serve.